Top K-Fashion Brands of 2014
(in no particular order)
MCM Bags
MCM Bags managed to combine classic sophistication of premium-grade leather and the modern, youthful vibe of Korean street fashion. Its collaboration with the famous modelling reality show America's Next Top Model proved that the genuine charm of MCM Bags had swept the whole world in a daze. This only proved the marketability of the bags, not only in Korea but also in places around the world.
LAPALETTE Bags
Lapalette bags captured the air of elegance mixed with youthful creativity of the modern Korean woman. The bags bring out the elegance and sophistication of the owner, even if she's not dressed to the nines. The gorgeous sister duo of Jessica (SNSD) and Krystal (f(x)) made this stunning brand even more glamorous and worth every penny. They truly captured the cosmopolitan essence of Korean women and modern fashion.
Lie Sang Bong
Lie Sang Bong is one example of successfully mixing the classics and the modern tastes of fashion in the current times. His designs speak a lot of his expertise in the fashion industry, so it was no doubt that the famed supermodel Tyra Banks commissioned him to dress her contestants in his collection, as well as the famous girl group 2NE1 while performing for America's Next Top Model. Its latest ambassadors EXO members Kai and Chanyeol further set the bar higher, therefore making the brand one of the most versatile ones in the Korean fashion industry, making it accessible to both men and women.
Steve J & Yoni P
These two highly creative designers were the ones to thank for the more common yet chic and stylish clothes for the final three of Korea's Next Top Model: Guys and Girls. Their designs are easily marketable towards the younger members of the Korean population, and not only they are fashionable, but also possessed the qualities of the urban chic Korean youth. Truly amazing.
H&M
Known for its fashionably gorgeous yet comfortably wearable ensembles, the Swedish clothing brand has managed to capture the hearts of every Korean consumer with the alluring charm of European modern fashion at a fraction of the cost. The company's impressive clientele includes most of the known stars in KPop, and IU wearing their floral ensemble as a red carpet dress for the Melon Music Awards just upped the stakes a notch. Wearable, great for street fashion yet stylishly elegant for the red carpet.
*****
Well, that's pretty it for now! I hope everyone's happy and satisfied. Congratulations to all the winners and may we all continue to celebrate the ever-growing, ever-expanding and always timelessly elegant Korean fashion! Cheers! ^^
xoxo,
Kristoff
Photos courtesy of the owners. Comments are well-appreciated. Spread the love!
.png)
